Custom Research

Knowing today what is important tomorrow: Custom Research from Quintana can do more.

At Quintana Research & Consulting, we facilitate your understanding of the markets with incisive and penetrative market study and analysis that help us in smart decisions for your product offerings. We collect external data about a specific market which you wish to enter, to make decisions. These set of data has been used to analyses before making any investment decision.

At its core, market intelligence uses multiple sources of information to create a broad picture of the company's existing market, customers, problems, competition, and growth potential for new products and services.

Primary Research

We aid enterprises to understand their consumer as well as competition in a better way by providing comprehensive market knowledge to its clients. Our research experts collect original data specific to prescribed research requirements following a scientific method through various sources such as surveys, offline materials, emails, web material, or interviews.

  • CATI
  • CAWI
  • Online Research
  • F2F

Desk Research

Desk research comprises searching for information using existing resources, such as the press, the Internet, analytical reports and statistical publications. This is then followed by cross referencing and the collation of data. It’s the research technique which is mainly acquired by sitting at a desk hence it is often considered a low-cost technique as compared to field research, as the main cost is involved in executive’s time, telephone charges and directories.

Qualitative Research

Qualitative research aims to provide an understanding of how or why things are as they are. For example, a Market Researcher may ask a group of four wheeler vehicle users to explain how they chose their car and why they chose that one. This discussion may cover how they use their car, how they get information about the car they had purchased, how they select the showroom and other things besides.

Quantitative Research

Quantitative Research (such as street surveys, telephone interviews, hall tests, door to door, product placements) and Qualitative Research (focus groups and depth interviews). Specializing in a wide range of quantitative research methods, we deliver professional ad hoc & continuous business and consumer research - we have all the tools and expertise to help you!